A Perks WW On-Demand Webinar Featuring Forrester SiriusDecisions
MDF programs can be a strategic marketing resource - it's all in how you track them.
Promotional allowance programs are one of the oldest and most widely used channel marketing programs. Despite the pervasive use of these programs and their generous budgets, marketers continue to struggle with how to measure its impact on sales and channel performance. Watch this on-demand webinar and learn:
Ways you can track ROI from your MDF program (and it’s easier than you think)
The artificial barriers channel marketers put in place that make tracking difficult—and how to overcome them
The many variables/considerations that will impact program design and tracking efforts: including your product, channel strategy, and how MDF programs work with your broader channel program portfolio
Don't let your MDF program become simply a cost of doing business. Watch the on-demand webinar today!
Meet the presenters:
Principal Analyst Forrester
VP of Marketing Enablement Perks Worldwide
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