Looking to improve ROI of incentive spend? The secret is in your technology.
Few incentives meet their intended goals despite the strain on internal resources in terms of people, processes, and budget.
So, what now?
Suppliers now must consider how to evolve their incentive programs to consistently influence partner behavior and improve channel performance.
In this brief, SiriusDecisions shares the benefits, evolution, and capabilities of channel incentive management technology, along with the business priorities supported by this technology.